Spin Master, Big Potato Partner for North American Distribution

Big Potato Games and Spin Master Corp. entered into a three-year licensing agreement in the U.S. and Canada.

The London-based maker of board games and party games will see its full range of games taken on by the Toronto-based toy and entertainment company. Spin Master will market more than 15 existing Big Potato titles, including the ‘whodunnit’ family party game The Chameleon, which will be available this spring, and shout-out trivia game Linkee, which will launch in the U.S. in next year.

The companies will also collaborate on new properties and licenses, including Disney Colorbrain and the upcoming retro party game, Blockbuster, both of which will launch in the U.S. later this year.

“Big Potato is a boutique company with an extremely creative and talented team,” says Anton Rabie, Spin Master’s co-founder and co-CEO. “We’re thrilled about our partnership with them and the opportunity to bring their games to a wider audience.”

Spin Master, now the second-largest game company in the U.S., continues to expand its position within the category through acquisitions of new titles and partnerships with smaller game developers.

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.