Authentic partners with Starbucks on the Cheers for Sharing! collaboration — a first-time partnership between Care Bears and Starbucks. The collection launched this week and is exclusive to Taiwan.
Care Bears characters Tenderheart Bear, Cheer Bear, Grumpy Bear, and Share Bear star in the collection’s drinkware, mystery boxes, tote bags, accessories, and more. The surprise box bags include bag charms of the characters dressed as baristas in Starbucks’ green aprons. The collection includes color-changing cold cups and has apparel; sock pairs feature illustrations of the four Care Bears dressed as Starbucks partners.
The collection features plush keychains of Tenderheart Bear, Cheer Bear, Grumpy Bear, and Share Bear. | Source: Cloudco
These cold cups change color. | Source: Cloudco
This Share Bear plush is limited to 200 and at the Starbucks Reserve Dream Plaza Taipei. | Source: Cloudco
The collection includes tote bags. | Source: Cloudco
The collection includes a small Cheer Bear plush, dressed as a barista, in a green apron and visor. The plush is available in stores and online. A limited-edition purple Share Bear wearing a green apron is available to consumers in Taipei. The limited-edition collectible debuts exclusively at the Starbucks Reserve Dream Plaza Taipei; only 200 plush are available. Each plush is numbered.
“Care Bears continues to resonate because its message of caring, sharing, and connection is as relevant today as it was when the brand was created. Starbucks shares that ability to create genuine emotional connections with people, which is what makes this collaboration so exciting,” says Simon Philips, Executive Vice President of Character Brands at Authentic. “Bringing these two iconic brands together in Taiwan feels incredibly natural, and we cannot wait to see how fans embrace the collection.”
Learn more about Care Bears and the Cheers for Sharing! collection at cloudcoentertainment.com.
