The Toy Insider, The Toy Book’s sister publication and a trusted go-to source for parents and gift-givers, has officially launched its 2024 Spring & Summer Gift Guide.
The gift guide features more than 275 toys from more than 120 toy brands, including hot toys from Jazwares, Just Play, MGA Entertainment, Spin Master, and other top brands. Grouped by product category and intended age range, shoppers can find something for every type of kid. Different toy categories featured in the Spring & Summer Gift Guide include outdoor toys, travel-friendly toys, physical and active toys, water toys, and more.
This year’s gift guide is the most budget-friendly to date — more than 80% of the items cost less than $50 and more than 170 products cost less than $25.
MasterChef Mini Brands | Source: ZURU
(Left to Right) Rockstar Troll, Material Troll, I Heart Troll | Source: Headstart
Teddiursa Squishmallows | Source: The Pokémon Co.
“Giving kids the best summer ever can feel overwhelming for parents at times, but toymakers are ready to help families have a ball, whether they’re spending their free time out of town or at home,” says Ali Mierzejewski, Editor-in-Chief at The Toy Insider. “If there’s one word to describe the toys in this year’s Spring & Summer Gift Guide, it’s value — both in their affordable price points and the boundless playtime kids will get out of them. As toy experts, we’re all about helping families find the best of both worlds, ensuring kids are entertained all season long while parents — and their wallets — can kick back and relax.”
Highlights include:
- OUTDOOR: Enjoy the fresh air and sunny skies with backyard-friendly products that get kids off their screens and playing outside.
Toy Insider Picks: Wubble X (NSI International), NERF Super Soaker Hydroburst Hose Blaster (WowWee)
- TRAVEL: No matter how far kids are traveling, make their journey as fun as the destination with portable, lightweight and screen-free toys.
Toy Insider Picks: Pokémon Squishmallows Wave 4 (Jazwares), Star Wars Doorables Galaxy Peek (Just Play)
- PHYSICAL & ACTIVE: Unleash kids’ energy with bikes, scooters, outdoor games and sports toys that get kids off their feet and on the move.
Toy Insider Picks: NERF Minecraft Firebrand (Hasbro), Bunch O Balloons Reusable Water Balloons Six Pack (ZURU)
- WATER: Have a splashing good time with over-the-top inflatables, water tables, blasters and pool toys.
Toy Insider Picks: Little Tikes Build & Splash Water Table (MGA Entertainment), SwimWays Splash Mat (Spin Master)
- EDUCATIONAL: Keep kids’ brains sharp and prevent the “summer slide” with toys that sneak in STEAM learning during playtime.
Toy Insider Picks: 4-in-1 Learning Hamburger (LeapFrog), Growing Greenhouse Color and Number Playset (Learning Resources)
- ENTERTAINMENT: Immerse kids in the worlds of their favorite characters from shows, movies, video games and social media with these collectibles and playsets.
Toy Insider Picks: Despicable Me 4 Ultimate Fart Blaster (Moose Toys), Stumble Guys Articulated Action Figures 1-Pack Window Box (PMI Kids’ World)
- ARTS, CRAFTS & ACTIVITIES: Engage your creativity and pick up a new hobby or skill along the way with craft kits and activity sets.
Toy Insider Picks: Lite-Brite Mini Spring Edition (Basic Fun!), Sticker WOW! (Melissa & Doug)
- GAMES: Spice up game nights with fun, refreshing and hysterical new titles that get families in on some friendly competition.
Toy Insider Picks: UNO Show ‘Em No Mercy (Mattel), Koosh Slingshot (PlayMonster)
The 2024 Spring & Summer Gift Guide is available online at thetoyinsider.com. All of the toys in the guide will also be featured in The Toy Insider’s Perfect Present Wizard, an interactive online tool that helps gift-givers find great options for kids based on their age ranges, interests, and more.
