The Toy Insider Launches 2023 Spring & Summer Gift Guide

 It’s time for fun in the sun, and The Toy Insider has you covered!

The Toy Insider, the No. 1 consumer resource for toys and gifts for kids, launched its 2023 Spring & Summer Gift Guide so that families can stock up on the best toys and entertainment as temperatures rise. This year’s annual guide has more than 250 toys from more than 120 toymakers, with dozens of travel and budget-friendly finds, toys that teach, screen-free options, outdoor play must-haves, and water toys for summertime splashing. The Toy Insider, like The Toy Book and The Pop Insider, is published by Adventure Media & Events.

“Families are planning long-awaited, post-pandemic vacations and toymakers have stocked the shelves with everything they need for on-the-go, screen-free entertainment,” says Ali Mierzejewski, Editor-in-Chief at The Toy Insider. “With affordability still at the top of parents’ minds, we made sure that this year’s Spring & Summer Gift Guide is stuffed with options that are both easy on the wallet and pack in endless hours of playtime! There are also, of course, some great investment options for years of backyard fun.”

Related: The 2023 Edition of The BIG Toy Book is Here!

More than 70% of the guide is made up of toys under $50, with more than 130 products under $25. Grouped by category and age, the guide includes something for every kid, including fans of CoComelonJurassic World, and Super Mario Bros.

  • OUTDOOR: Kids will beg to play outside all day, everyday, with backyard-friendly staples. Toy Insider PicksCrayola Paint Your Own Bean Bag Toss (EastPoint Sports), RC High Performance Blaze Monster Truck (NKOK)
  • TRAVEL: Entertain kids everywhere they go with portable, lightweight and screen-free toys. Toy Insider Picks: Kiddie Cat Cassette Player (VTech), CoComelon HugMeez (Jazwares)
  • PHYSICAL & ACTIVE: From bikes to giant outdoor games, these toys get kids moving and burning that energy. Toy Insider Picks: H2OGO! Canopy Cove Mega Water Park (Bestway), Barbie 12-inch Bike (Dynacraft)
  • ENTERTAINMENT Kids will interact with their favorite characters in new ways, across TV, movies, and social media through collectibles, dolls, and playsets. Toy Insider Picks: Bluey’s Tree Playset (Moose Toys), Care Bears Lil’ Besties Surprise Figures and Cubbies (Basic Fun!)
  • EDUCATIONAL: Avoid the summer slide with toys that fuse STEAM learning with hours of entertainment. Toy Insider Picks: Craft-tastic Nature Toad Abode (PlayMonster), Solar Race Car (Thames & Kosmos)
  • WATER: Make a splash with larger-than-life inflatables, blasters, pool toys, and beach sets. Toy Insider Picks: Hungry Hungry Hippos Splash (WowWee), Bunch O Balloons Tropical Party Water Slide Wipeout (ZURU)
  • BUDGET-FRIENDLY: Stretch your dollar with toys guaranteeing endless fun at a small price tag. Toy Insider Picks: Disney Doorables Squish’Alots Series 1 (Just Play), L.O.L. Surprise! Sunshine Makeover (MGA Entertainment)
  • GAMES: These fun and trendy games are great to gather the whole family together or to play solo. Toy Insider PicksI Need a New Butt (Spin Master), Kanoodle Pyramid (Educational Insights)
  • ARTS, CRAFTS, & ACTIVITIES: Spark imagination and creativity with roleplay sets and DIY kits. Toy Insider PicksPlay-Doh Kitchen Creations Magical Mixer Playset (Hasbro), Pretendables Lemonade Time Set (Fat Brain Toys)

The Toy Insider’s Spring & Summer Gift Guide is available on the newly redesigned thetoyinsider.com, providing easier access to hot toys and games than ever before.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

archivearrow-chevron-downarrow-chevron-left-greyarrow-chevron-leftarrow-chevron-rightarrow-fatarrow-left-blackarrow-left-whitearrow-right-blackarrow-rightarrow-roundedbookscalendarcaret-downclose-whiteclosedocumenteditorial-archiveeyefacebook-squarefacebookfilesgifthamburgerheadinghearthomeinstagram-squareinstagramlatestlinkedin-squarelinkedinmailmedia-inquiresmessagenewsopen-boxpagination-leftpagination-rightpauseplayprintproduct-archiverecent-productssearchsharesort-filterspotifysunteamtiktoktime_purpletimetrendingtvtwitter-squaretwitteryoutube