Sweet Suite 2016

Sakar Celebrates The Peanuts Movie with Themed Tech, Accessories

snoopyheadphonesSakar International has expanded its collection of branded products based on the Peanuts comic strip with a new line of youth electronics, audio products, mobile accessories, and musical instruments. The line features characters Charlie Brown, Snoopy, Woodstock, and more, with updated artwork the match the style of the 3-D computer-animated comedy, The Peanuts Movie.

Developed under license with Peanuts Worldwide, the new product include earbuds, kid-safe headphones, smartphone and tablet cases, light-up message boards, binoculars, flashlights, a dance mat showing Snoopy doing his happy dance surrounded by his gang, and more. The products will be available at Target and Toys “R” Us[Read more...]

Sakar to Introduce New Sesame Street, Nickelodeon, and Peanuts Electronics

Sesame StreetUnder a new licensing deal with Sesame Workshop, Sakar International will launch a new line of Sesame Street electronic products and accessories this spring. The company will preview the new line at the North American International Toy Fair in New York City. [Read more...]

The Elf On The Shelf Picks Peanuts as Merchandise Licensing Agent

Peanuts Worldwide has been appointed the merchandise licensing agent for The Elf On The Shelf: A Christmas Tradition brand. The Elf On The Shelf: A Christmas Tradition tells the story of magical scout elves who are sent to children’s homes to watch children and report to Santa if a child has been naughty or nice. After each elf has returned from reporting at the North Pole, it can be found hiding in a different location. The activity transforms The Elf On The Shelf into a hide-and-seek game.

Each Tradition-in-a-Box comes with a scout elf, a hardbound children’s book, and keepsake box for easy storage. Peanuts Worldwide will develop a global licensing program, for children ages 0-8 years, which will initially focus on social expression, ornaments, stationery, holiday décor, gifts, interactive, confection, apparel, and accessories.