The 2025 Edition of The BIG Toy Book is here!
The Toy Book‘s 41st volume begins with the 2025 edition of The BIG Toy Book!
A toy industry tradition continues with the annual “Bible,” an issue that key decision-makers hold onto and reference throughout the year, one that toy historians and collectors cherish as a yearly time capsule.
What’s New
TOY NEWS
PARTNERS & ALLIES
Latest Issue
The BIG Toy Book: 2025 Edition
< 1
Oh Baby! 18 Infant Toys to Stock the Shelves This Year
< 1
11 Fun Toy-Adjacent Picks for You and Your Pet
< 1
Learning Is in Session with These 32 Educational Toys
TOY FAIR 2025
FROM THE EDITOR
TOYETIC ENTERTAINMENT
STOCK THIS! NEW TOYS & GAMES
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DISNEY STITCH MAGNETIC CUBE SET
TYTAN TOYS -
CRAFT ALONG WITH STITCH STORYBOOK & DIY BRACELET SET
MAKE IT REAL -
SQUISHMALLOWS X STITCH
JAZWARES -
DISNEY STITCH STRETCH ARMSTRONG
BASIC FUN! -
HELLO KITTY AND FRIENDS BUILDING BLOCKS ME TIME
HAMEE -
HELLO KITTY AND FRIENDS BUILDING BLOCKS SUMMER WUNDERLAND
HAMEE -
THE SIMPSONS KRUSTY BURGER LEGO SET
THE LEGO GROUP -
CLUE: ONE PIECE
THE OP GAMES -
LILO & STITCH PET COLLECTION
PETSMART -
DISNEY PIXAR LUXO JR.
THE LEGO GROUP -
LEGO ICONS SHUTTLE CARRIER AIRCRAFT SET
THE LEGO GROUP -
LEGO LILO AND STITCH BEACH HOUSE
THE LEGO GROUP
THE LICENSING BOOK
PHILANTHROPIC PARTNERS
