Source: Jakks Pacific/The Toy Book

Ahead of “Mar10 Day,” Nintendo‘s annual celebration of the Super Mario Bros. franchise on March 10, Jakks Pacific has dropped the curtain on the first of three big new reveals from its popular Super Mario line.

The Super Mario Deluxe Bowser’s Airship Playset brings the famed flying fortress into the playroom. Scaled for Jakks’ 2.5-inch Super Mario action figures, the Airship features spinning propellers, rocking motion wheels, in-game audio, and multiple areas for play and display. Kids can open up the Airship’s deck to store their figures. The set also includes one 2.5-inch Mario figure. The set carries an MSRP of $39.99 and is expected to hit retail this fall.

Source: Jakks Pacific

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Additionally, Nintendo and many of its licensing partners will be rolling out an assortment of Mario-centric content and products for Mar10 Day. Among its many offerings, Nintendo of America has launched the Nintendo Switch — Mario Red & Blue Edition System. The special edition hardware comes in Mario’s signature shades of red and blue and is available in limited quantities through select retailers.