Source: Diverse Marketing/The Toy Book

Diverse Marketing is expanding its reach by adding seasoned sales vet Jeff Garb as its northeast regional sales manager.

For more than 30 years, Garb led his own company — Jeff Garb & Associates — gaining acclaim for servicing the toy and gift industries throughout New England and the Mid-Atlantic States. With a team of 15 sales reps, Garb presented new toys, games, and gift products to more than 4,000 retailers, notably driving sales for Toysmith in the region.

“I have personally known Jeff for many years and have always respected his hard work, integrity, and management style,” says Wes Hardin, president, Diverse Marketing. “This is a perfect partnership given our national coverage and Jeff’s strong position in the Northeast.”

Diverse Marketing represents manufacturers to retailers across three distinct divisions: toys, gifts, and sports. The company maintains permanent showrooms in Dallas, Minneapolis, Las Vegas, and Atlanta in addition to maintaining a presence at Toy Fair New York.

Reps across the country visit retailers on a regular basis to show and sell products from companies including Educational Insights, Fat Brain Toys, Funko, Hearthsong, Madame Alexander, Pop Sockets, Schylling, TOMY, and many others.