eBay launched Toytopia, a new section of its site specifically dedicated to toys for the holiday season.
Toytopia will include millions of toys for all ages, including action figures, dolls, STEM toys, family games, trains, and more.
eBay has more than 1 billion listings and 175 million buyers worldwide. Eighty-one percent of eBay merchandise is new, and 89 percent of items are “buy it now,” with no bidding required.
Michael Mosser, eBay’s general manager of lifestyle, media and toys, says eBay stands apart for its wide variety of selection, from current trending toys to older collectibles that are hard to find.
“All of that comes to life through Toytopia,” Mosser says. “As the cultural barometer for what’s trending during the Holiday season, and with eBay’s unparalleled selection, we created Toytopia to serve as the ultimate destination for every child’s wish list.”
