Plus-Plus, the Danish toy company, has selected Tony White as its new Vice President of Sales of Specialty Accounts. White will manage all specialty, non-national account sales of Plus-Plus USA. This includes Plus-Plus USA’s network of more than 80 independent sales representatives and its own internal sales teams.
Following this appointment, Vice President of Sales for National Accounts Bret Faber will focus exclusively on the company’s trade in the grocery, travel, bookstore, and other key account market segments.
White’s sales approach has a proven track record that drives new business development and increases distribution in several channels. He has served as a sales and marketing business leader for HABA Family Group/HABA USA, Realto Marketing, Itzy Ritzy, RC2 Brands, and TOMY.
“As we continue to grow our network of specialty toy stores, gift shops, and other independent retailers, Tony will be an invaluable asset to our organization,” says Ryan Hamilton, Chief Executive Officer at Plus-Plus USA.
“Plus-Plus has an incredible product line and I’m looking forward to contributing to the overall growth and success of the brand,” White says.
