Denise Gomez of Boat Rocker Studios | Source: Boat Rocker Media/The Toy Book

Boat Rocker Media‘s Boat Rocker Studios division appointed Denise Gomez to the newly created role of director of licensing for the Americas.

Gomez joins the company from WarnerMedia, where she spent 14 years at Cartoon Network across a variety of roles, most recently as senior director of licensing. In her new role, Gomez will manage licensing & promotions across all genres with a heavy focus on its kids and family brands across the U.S., Canada, and Latin America. The company’s Dino Ranch is headed to Disney Junior and CBC this month and has toy and publishing deals with Jazwares and Scholastic, respectively. Other focus titles include Kingdom Force, Remy and Boo, and Love Monster.

Related: Jazwares Becomes Master Toy Partner for Boat Rocker Studios’ ‘Dino Ranch’

“We are delighted to welcome Denise to the Boat Rocker family,” says Kate Schlomann, executive vice president of brand management and content marketing, Boat Rocker Studios. “She is a highly respected and innovative senior licensing executive with expertise driving monetization of intellectual property (IP) across all categories, and retail channels for top entertainment brands. Her wealth of experience will be a huge asset and complements our team as we rapidly grow our licensing business in 2021 and beyond.”

Prior to her time at Cartoon Network, Gomez worked at Nickelodeon Consumer Products where she launched its foray into consumer electronics and developed strategies for Blue’s Clues, SpongeBob SquarePants, and more.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.