A new line of Dr. Seuss merchandise is sprouting up at Five Below, featuring the cutest conservationist ever created: The Lorax. 

The collection brings the character back to its roots with colorful apparel, accessories, collectibles, and more inspired by the original Dr. Seuss storybook. With prices starting at just $5, the lineup invites longtime readers to celebrate the whimsical tale, while also passing The Lorax’s important message to a new generation of environmental activists.

Highlights from the collection include a playful Thneed-inspired beanie, a themed tumbler, and a Lorax graphic t-shirt, featuring the character’s famous call to action at the end of the book. Fans can also cuddle up with a licensed Lorax Squishmallow. The plush is made from sustainable materials, so it can speak for the trees while it snuggles. 

The Lorax collection is now available at 500 Five Below stores across the U.S. and at fivebelow.com. For the latest information about product launches and partnerships, visit the retailer’s website.

About the author

Natalie Miller

Natalie Miller

Natalie is an Assistant Editor for The Pop Insider, The Toy Insider, and The Toy Book. She is a Hufflepuff, a theme park enthusiast, and still holds the school record for the most Accelerated Reader points. If you're looking for her, she's probably at the nearest coffee shop, arguing over who the best Spider-Man is or trying to pet a stranger's dog.

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