Funko x Hallmark Holiday Collection | Source: Funko/The Toy Book

Over the past few years, Funko‘s increasing range of holiday-themed Pop! vinyl figures and other products have opened the doors to new opportunities to become a player in the seasonal category itself. Following news earlier this year that the Washington-based pop culture consumer products company inked a deal with Jakks Pacific’s Disguise division for a line of Pop! Masks for Halloween and beyond, Funko has a new deal with Hallmark for a range of holiday products coming to Walmart this fall.

“The Funko team is always working on new and exciting product ideas to delight our fans. We’re excited for holiday shoppers to experience this upcoming season in Funko style with new décor that fits perfectly around your Christmas tree or on your mantel,” says Funko President Andrew Perlmutter. “We’re excited to share this collection with our dedicated fanbase and reach new pop culture enthusiasts through an expanded holiday program for the most wonderful time of the year.”

Funko x Hallmark Holiday Collection | Source: Funko

Related: Funko Crushes Earnings Estimates, Reveals Leadership Transition Plan

Funko joins Hallmark’s 2021 ornament collection with a range of Pop! style depictions of characters from comics, movies, and TV, including Ghostbusters, Star Wars, Minecraft, Gremlins, Masters of the Universe, Marvel and DC, Harry Potter, and more. Additionally, Walmart will offer Funko x Hallmark wrapping paper featuring characters from The Office, Five Nights at Freddy’s, DC Comics, and more.

News of Funko’s latest seasonal expansion arrives amid the company’s ongoing Funko Festival of Fun. For more holiday product reveals, including Pop! vinyl figures, advent calendars, games, and housewares, visit our sister publication, the Pop Insider.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.