Source: Hasbro/The Toy Book

Boba Fett is targeting toy departments in 2023.

As part of this season’s Bring Home the Galaxy campaign, The Toy Book, in collaboration with Hasbro and Lucasfilm, has your first look at the all-new Star Wars: Boba Fett Electronic Mask.

Kids ages 5 and up can imagine epic adventures and galactic duels with this Star Wars mask inspired by one of the most iconic characters from a galaxy far, far away. The mask is based on the bounty hunter’s helmet as it appears in the live-action series Star Wars: The Book of Boba Fett on Disney+.

Related: The Toy Book’s 2022 Innovation & STEM Issue is Here!

The mask features Boba Fett’s rangefinder that moves up and down and a side button that kids can press to activate sounds and phrases from the show, including “I want my armor back,” “Lower your shields,” and “Prepare for boarding.”

Source: Hasbro/The Toy Book

The Star Wars: Boba Fett Electronic Helmet will hit retail next month with a $44.99 MSRP. It requires 2 AAA batteries, not included.

Additional Bring Home the Galaxy product reveals can be found at and at our sister publication, The Pop Insider.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.