CPSC Bans Harmful Chemicals in Toys

USCPSCThe Consumer Product Safety Commission (CPSC) voted to ban several harmful phthalate chemicals from plastic used in children’s toys and child care articles.

The agency finalized its rule on phthalates in response to a legal settlement approved by a judge in a lawsuit brought by the Natural Resources Defense Council (NRDC), the Environmental Justice Health Alliance (EJHA), and Breast Cancer Prevention Partners (BCPP) against the CPSC last December. The final rule permanently bans five types of phthalates from use in children’s toys and child care articles.

Spielwarenmesse Welcomes First-Time Exhibitors

Logo Spielwarenmesse 2016First-time exhibitors at Spielwarenmesse eG can register to be a part of the New Exhibitor Center. From Jan. 31 to Feb. 4, this joint area in Hall 3A is intended to attract visitors searching specifically for innovative products and ideas.

Fifty companies from 29 countries are already booked for the New Exhibitor Center. New companies can purchase a Ready-to-Go Package available from Spielwarenmesse eG, including stand construction, furnishings for the space, and free Wi-Fi. The package also covers a selection of marketing measures, such as a company entry in the print and online catalogue.

Click here for more information.

ChiTAG Announces 2017 Innovation Conference Tracks and Keynote Speakers

CHITAGGrouplogoThe Chicago Toy & Game Group announced keynote speakers and conference tracks for its Innovation Conference, kicking off the Chicago Toy and Game Week (ChiTAG). The conference brings together toy and game inventors with retailers, heads of acquisition, and other members of the industry to create, collaborate, and connect.  [Read More...]

Voting is Open for 2018 Inductees into Toy Industry Hall of Fame

Voting is now open for the 2018 inductees of the Toy Industry Hall of Fame, open through Wednesday, Nov. 8. Ballots have been emailed to all eligible voters. To request a link to the ballot, email The Toy Association‘s Jackie Retzer at jretzer@toyassociation.org. [Read More...]

BTS Season Amounts to $4.2 Billion in U.S.

npd-group copySales of traditional supplies for the 2017 back-to-school season were $4.2 billion in the U.S., a 1 percent increase over last year, according to The NPD Group. September was the catalyst of growth, driving sales for the entire season through Sept. 23. [Read More...]

NPD Says Online Shoppers Plan to Spend 70 Percent More Than In-Store Shoppers This Holiday

NPDGroupOn average, U.S. consumers anticipate doing nearly 40 percent of their 2017 holiday shopping online, up from one-third just two years ago, according to The NPD Group. According to NPD’s 2017 Holiday Purchase Intentions Survey, consumers who will be holiday shopping online are planning to spend roughly 70 percent more than their in-store-only counterparts. Online shoppers anticipate spending an average of $793 this holiday season and those who will only shop in brick-and-mortar stores plan to spend an average of $467. [Read More...]

ASTRA’s Neighborhood Toy Store Day Kicks Off on Nov. 11

neighborhoodtoystoredayA record number of 270 specialty toy retailers and toy manufacturers have committed to participate in this year’s Neighborhood Toy Store Day, according to the American Specialty Toy Retailing Association (ASTRA).

The event, to be held nationwide on Saturday, Nov. 11, 2017, is designed to be a community kickoff for the holiday shopping season with in-store events, play day activities, giveaways, raffle items, and product discounts. Many stores also donate a portion of their sales to a local charity.

In addition to the materials that ASTRA provides free to its members, more than 80 manufacturers have provided Neighborhood Toy Store Day specials available to ASTRA members who request them from the manufacturers, ranging from price discounts to play date kits to special terms. ASTRA will support the effort with national mass media and social media outreach.

Jakks Pacific, Bay Tek Games to Develop Home Version of Popular Arcade Game

Jakks Pacific Resized LogoBay Tek Games partnered with Jakks Pacific to develop and launch a home version of its ticket redemption arcade game Pull My Finger. The new game will be featured exclusively at Toys “R” Us this December, and be available to all retailers beginning next spring. [Read More...]

American Plastic Toys Adds 80 Local Jobs

AmericanPlasticToysAmerican Plastic Toys created 80 new jobs as part of Walmart’s 10-year commitment to buy an additional $250 billion in products supporting American jobs by 2023.

Based on data from Boston Consulting Group, it’s estimated that 1 million new U.S. jobs will be created through Walmart’s initiative, including direct manufacturing job growth of approximately 250,000, and indirect job growth of approximately 750,000 in the support and service sectors. In addition to 80 new local jobs, American Plastic Toys currently employs more than 200 people in their four Michigan facilities.

American Plastic Toys has manufactured toys in United States since 1962 with a product line today that includes more than 125 different items. All of the plastic used American Plastic Toys’ products are purchased in the U.S.

ICTI CARE, The Toy Association Launch New Partnership

ICTICareICTI CARE and The Toy Association partnered to support the continued development of the ICTI CARE program for workers in global toy factories, toy companies, licensors, and retailers.

For more than a decade, ICTI CARE has worked with the global toy industry to ensure that toys are manufactured responsibly and ethically, protecting the rights of toy factory workers. [Read More...]

Alex Brands, Alpha International to Launch New Big Wheel Products

BigWheelAlex Brands partnered with Alpha International to launch new Big Wheel products that will begin to rollout next spring.

“The Big Wheel brand fits perfectly within the Alex portfolio of classic brands. We’ll be manufacturing it in the USA. We look forward to many years of success giving joy to children with the Big Wheel brand,” says Neil Friedman, CEO of Alex Brands.


Toy Industry Economic Impact in the U.S. Reaches $107.5 Billion

The toy industry’s annual total economic impact in the U.S. grew to $107.5 billion in 2017 from $80.25 billion in 2015, according to a new report from The Toy Association. The data for 2017 indicates that the U.S. toy industry supports more than 677,000 jobs, generates $34.2 billion in wages for workers, and brings in [...]

Thomas & Friends Refreshes Wood Collection

Mattel is refreshing the Thomas & Friends Wood line, coming out this fall at Toys “R” Us, for a simplified, updated, and sustainably-sourced wood track. The line will now feature kid-friendly universal connectors to fit every time, compatible with old adaptors; responsibly sourced and sustainable beech wood; and additional figures.

Advance Ticket Sales for Spielwarenmesse Begin on Nov. 6

Advance ticket sales for Spielwarenmesse 2018 will open on Nov 6. Registered trade buyers can secure their admission ticket online here. Attendees can also book their accommodations early on here. Spielwarenmesse will take place in Nuremberg from Jan. 31 to Feb. 4 2018, and will feature sections dedicated to Tech2Play, the TrendGallery, New Exhibitor Center, Baby & [...]

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Toy State’s Plans for Growth and Expansion Beyond Vehicles

Toy State President Andy Friess Chats with The Toy Book. Toy State is well known as an industry leader in the lights and sounds and R/C toy categories. How are you planning to expand your portfolio? We’re proud Toy State has become the industry leader in toy vehicles, and we look forward to leading in [...]


Flying High-Tech

Toy Drones Fly to New Heights Although it seems like they’re becoming commonplace in the R/C aisle, the concept of a flying R/C is actually still quite novel in the category. The progression from ground R/C to difficult-to-fly helicopters to slightly more stable quadcopters led us to where we are now: within constant search of [...]

Teddy Ruxpin, from Wicked Cool Toys

Let Plush Do the Talking

How Storytelling Plush Is Sparking Imagination in a New Generation of Kids Thanks to a backlash against tech-toy overload, classic play is alive and well. Plush is among the most traditional of classic toys, and is reaping the benefits of millennial parents’ desire to reign in the tech, yet still provide innovative and nostalgic toys [...]

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